A Grand Finale for > Myelofibrosis

It’s no secret that Mobile Initiative sees value in supporting charitable causes. Giving back to the community around us by donating our time, efforts, and resources is an important part of how our business operates. While we have established partners that we work with, we are always open to providing support to other organizations, events, and causes that benefit others.

One such cause is the Leukemia & Lymphoma Society, which funds groundbreaking research to find better treatments and cures for blood cancers, among many other things. The 2019 Kentucky/Southern Indiana Man & Woman of the Year campaign kicked off on February 28, 2019. Candidates had until May 11, 2019 to raise as much money as they could through event tickets, tables, sponsorships, donations, and more. Each candidate had a special connection to the Leukemia & Lymphoma Society, and hearing each story was an emotional, heartwarming experience in and of itself.

Mobile Initiative supported Hala Ziady of team” > Myelofibrosis” for Woman of the Year with the purchase of a table for the event. Hala’s sister, Ruth Anne, was diagnosed with Myelofibrosis, or MF, in 2016. It is a rare chronic blood cancer that affects the bone marrow and production of blood cells. This prompted Hala to agree to her nomination as a candidate for Woman of the Year and led to weeks of organizing and fundraising on her behalf. On top of her full-time job as well as involvement in other local organizations, she dedicated her time to rally her family, friends, and colleagues together for an unforgettable fundraising experience.

Ten weeks of fundraising culminated into an evening of celebration at the Leukemia & Lymphoma Society Grand Finale Gala honoring the 2019 Man and Woman of the Year. The beautiful Omni Hotel served as the backdrop for the upscale event. The Mobile Initiative team enjoyed dinner, drinks, and good conversation as we anticipated the final announcement. We even won an auction for a bourbon package – how neat!

The night ended spectacularly, with Hala Ziady being recognized as the 2019 Woman of the Year after raising over $111,000, which was more than double her team’s goal . All 18 candidates raised a collective total of over $560,000 – all to help find a cure for blood cancer. The impact that these incredible people will have on the future of research, education, support, policy, and advocacy for blood cancer treatments is astounding. We applaud all of them for their hard work and appreciate them opening up their hearts to such an incredible cause. We are humbled to have been part of such a special event.

Ruth Anne and Hala are all smiles after the announcement! Photo courtesy of Hala Ziady.


If you would like to donate to the Leukemia & Lymphoma Society, please click here